Twig

Twig is an invite-only app currently in beta, designed to help users discover recommendations for various interests, such as movies, books, and music, through connections with their friends. Unlike traditional methods that rely on potentially misleading internet reviews, Twig employs a unique "friends algorithm" that prioritizes suggestions from known friends, believing that these recommendations are more trustworthy and relevant.

Privacy is a core principle of Twig. By default, all shared information is kept private, ensuring users maintain control over what they wish to disclose to their community. This focus on data privacy allows users to freely engage with friends while sharing their favorite pastimes.

The app functions as a personalized discovery tool, encouraging users to connect and collaborate with their friends. If users find themselves unsure about what to watch next, which book to read, or what music to listen to, they can simply turn to their friends for recommendations. This communal approach fosters a more engaging experience and promotes genuine connections among users.

Overall, Twig represents a shift from relying solely on search engines for recommendations, instead emphasizing the value of personal relationships in the discovery process.