RTB House

RTB House is a global leader in online advertising, leveraging Deep Learning technology to optimize ad campaigns for brands worldwide. Established to enhance brand visibility in a competitive digital marketplace, RTB House offers a comprehensive suite of services including personalized retargeting and dynamic ad formats. With a presence in over 90 markets and access to 95% of the internet, the platform operates more than 700,000 publishers and manages approximately 3,500 active campaigns.
One of the key innovations of RTB House is its application of Deep Learning across all technology since 2017. This technology enables sophisticated handling of complex and unstructured data, allowing for more effective engagement strategies tailored for both new and existing customers.
In response to the changing landscape of digital advertising, RTB House adapts to emerging paradigms, notably addressing the decline of cookies. Utilizing advanced tools like ContextAI, it comprehends customer behaviors without relying on third-party data, ensuring that campaigns remain relevant and impactful.
By employing Deep Learning, RTB House not only enhances the efficacy of advertising but also optimizes budget management for its clients, delivering a competitive edge in their marketing strategies. This commitment to innovation and responsiveness to market changes solidifies RTB House's position as a pioneer in the digital advertising industry.