Overproof

Overproof

Overproof is a sales enablement platform designed for alcohol brands, optimizing sales strategies and managing off-premise activations.

Location: United States
Software Type: Web App

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Description

Overproof is a comprehensive sales enablement platform specifically designed for alcohol brands to enhance their sales strategies and optimize route-to-market execution. The platform supports brands with several functionalities:
- Target Account Identification: Helps brands identify potential market opportunities and streamline their sales efforts.
- Off-Premise Program Management: Offers features for scheduling tastings, managing staffing, and collecting data insights from these events.
- Digital Transformation Services: Tailored for enterprises handling over 150K annual cases, providing commercial excellence tools and AI-driven solutions.
- Data Insights and Analytics: Centralizes performance tracking and offers detailed insights to support marketing and sales teams in making data-driven decisions.
Overproof also provides resources such as market intelligence reports, case studies, and a blog focused on best practices within the beverage alcohol industry. This enables brands to harness data effectively, optimize their marketing strategies, and ultimately improve performance.

Features

Target Account Identification

Facilitates the identification of key market opportunities for alcohol brands.

Off-Premise Program Management

Enables scheduling and management of tastings and off-premise activation events.

Digital Transformation Services

Offers tailored solutions for enterprise clients to enhance commercial excellence.

Data Insights and Analytics

Provides central performance tracking and analytical tools to support data-driven decisions.

Market Intelligence Reports

Delivers reports that provide valuable insights into industry trends and consumer behavior.

Tags

sales enablementalcohol industrymarketing toolsdata analytics

Documentation & Support

  • Documentation
  • Support
  • Updates