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Description

Meltwater is a comprehensive media intelligence platform that offers a variety of solutions to help businesses leverage real-time data for strategic decision-making. Since its inception in 2001, Meltwater has expanded globally, providing services such as Media Intelligence, Consumer Intelligence, Social Listening, Influencer Marketing, and Sales Intelligence.

Key Features:

  • Media Intelligence: Monitor and analyze media coverage to understand public perception and brand visibility.
  • Consumer Intelligence: Gain insights into consumer behavior and preferences through detailed analytics.
  • Social Listening: Track social media conversations and trends to engage audiences effectively.
  • Influencer Marketing: Identify and connect with key influencers to enhance marketing strategies.
  • Sales Intelligence: Equip sales teams with critical data to drive sales performance and customer engagement.

Meltwater’s commitment to innovation ensures that users have access to the latest tools and technologies, enabling businesses to achieve a competitive edge in their respective markets. The platform supports a variety of industries, catering to both small businesses and large enterprises. With a strong global presence, Meltwater continues to expand its services across Europe, the US, and Asia-Pacific, establishing itself as a trusted partner for major brands like Microsoft, Shiseido, and Western Union.

Features

Media Monitoring

Track and analyze media coverage across various platforms.

Data Analytics

Utilize advanced analytics for deep insights into consumer and market behavior.

Social Media Insights

Gather insights from social media to improve engagement and brand strategy.

Influencer Identification

Find and engage with influencers to amplify brand reach.

Sales Enablement Tools

Equip sales teams with actionable insights to improve performance.

Tags

media intelligenceanalyticssocial mediainfluencer marketingdata integration

Documentation & Support

  • Installation
  • Documentation
  • Support
  • Updates
  • Online Support