Hase und Igel

Hase und Igel provides advanced AI solutions aimed at improving business market success via comprehensive data-driven insights. Their innovative software tools assist businesses in recognizing market trends, assessing potential locations for new branches or logistics centers, and meeting customer needs effectively.

### Key Features:
NEUTRUM Location Profiler: This tool enables businesses to make informed decisions about site selection. It analyzes a wide range of factors such as demographics, infrastructure, costs, crime rates, and local competition without requiring extensive GIS or data science expertise. Users can customize searches based on specific criteria, evaluate multiple locations simultaneously, and access comprehensive data metrics to simplify the location analysis process.

EVO Optimizer: This marketing and sales tool integrates various channels into a cohesive learning system. It emphasizes the evaluation of product performance, competitive positioning, and market conditions. The EVO Optimizer enhances transparency across all marketing efforts, providing detailed analytics and automatic optimization recommendations driven by AI insights. Users can monitor funnel efficiency, compare performance against benchmarks, and optimize budget allocation effectively.

The company has received recognition through several awards, including the Digital Communication Award and the German Stevie Awards, underscoring its contributions to the marketing technology landscape. Client testimonials reflect the transformative impact of their solutions, highlighting an ongoing commitment to optimizing marketing and sales strategies.