Flurry Analytics
Flurry Analytics offers free app analytics tools for developers, focusing on user engagement, audience segmentation, and event tracking.
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Description
Flurry Analytics is a professional-grade mobile app analytics platform that provides developers with comprehensive tools to enhance user engagement and optimize applications. Launched in 2008, Flurry offers features such as audience segmentation, event tracking, funnel analysis, and user journey mapping. The platform enables developers to gain insights into their user demographics, behaviors, and engagement patterns, facilitating data-driven decisions for product development and marketing. Flurry emphasizes user data ownership, ensuring developers maintain control over their analytics data.
Key functionalities of Flurry include:
- Custom Dashboards: Tailor your analytics dashboard to view the metrics that matter most to your app.
- Funnel Analysis: Understand user flows and conversion rates to optimize the user journey.
- Audience Segmentation: Create targeted segments of users based on various criteria to analyze behaviors and engagements.
- Event Tracking: Track specific user interactions within your app for detailed analysis.
- User Retention Analysis: Monitor retention rates and develop strategies to enhance user loyalty.
Flurry Analytics is completely free to use, making it an accessible option for developers looking to leverage data insights for app improvement.
Features
Custom Dashboards
Create personalized dashboards to display key performance indicators relevant to your app’s performance.
Funnel Analysis
Analyze the steps users take within your app, identifying drop-off points and optimizing conversion rates.
Audience Segmentation
Segment your audience based on demographics, behavior, and engagement to tailor marketing strategies.
Event Tracking
Track specific actions users take in your app to better understand user interactions and preferences.
User Retention Analysis
Evaluate user retention metrics to implement effective strategies for keeping users engaged.
User Journeys
Visualize the complete path users take in your app, from entry to conversion, to improve user experience.
Tags
Documentation & Support
- Documentation
- Online Support
- Updates