Digimarc Illuminate

Digimarc Illuminate is an innovative platform designed to facilitate the identification, authentication, and engagement of both physical and digital products. By leveraging advanced digital watermark technology, the platform allows brands to seamlessly integrate product intelligence into various assets, such as packaging and labels.
The core functionalities of Digimarc Illuminate include:

- Digital Watermarks: A unique technology enabling invisible, machine-readable identifiers embedded within packaging and labels, ensuring product authenticity and traceability.
- Data Flexibility: Supports various data carriers, including QR codes and NFC, allowing brands to choose the best identification solution for their needs.
- Item-Level Identification: Facilitates detailed tracking and management of products throughout their lifecycle.
- Cloud-Based Intelligence: Offers centralized access to product data, enhancing security and operational efficiency.

The platform addresses critical challenges across industries, including:

- Product Authentication: Ensuring that products are genuine and safe for consumers.
- Consumer Engagement: Providing valuable product information directly to customers, enhancing their experience.
- Recycling Sortation: Streamlining waste management by providing clear product identifiers for more efficient recycling processes.

With nearly 30 years of experience, Digimarc has established itself as a leader in digital transformation, providing case studies that demonstrate the successful implementation of its solutions in various sectors, including pharmaceuticals, retail, and consumer goods.