Cotunity

Cotunity is a comprehensive crowdsourced trendspotting platform designed specifically for organizations seeking to foster innovation and stay ahead in their industries. The application enables users to gather, share, and develop trends and ideas in real-time, facilitating a continuous innovation process.

Key Functionalities:

• Real-time Trend Development: Users can co-create and develop trends, ensuring that the organization remains at the forefront of industry changes and innovations.
• Collaboration Tools: Cotunity provides various tools that promote collaborative innovation among team members, enabling diverse input and creative solutions.
• Trend Packages: The platform offers predefined trend packages tailored to various industries, assisting users in quickly identifying relevant trends that can impact their business strategies.
• Innovation Capability Assessment: Organizations can evaluate their innovation capabilities through Cotunity, identifying areas for improvement and potential growth.
• Coaching and Training Services: Cotunity goes beyond just trend development by offering coaching and training services to enhance the skills of team members in innovation processes.

Technical Specifications:

Cotunity is accessible as a web application, ensuring that users can access the platform from various devices. The service is available in several pricing packages, starting from €600 for basic users, with custom pricing options for enterprise-level users. The platform allows for multiple sign-in options and features media monitoring to keep users informed of relevant industry trends. Additionally, organizations can take advantage of a 14-day free trial to explore the functionalities without requiring a credit card for initial access.

Use Cases:

Numerous organizations, including Arla Foods and Dragon Star, have successfully leveraged Cotunity to enhance their innovation processes and improve product development. With a focus on real-time collaboration and trend exploration, Cotunity equips businesses with the necessary tools to thrive in a competitive landscape.