AdGyde

AdGyde is a robust mobile measurement platform designed to help marketers, advertisers, and product managers optimize their advertising campaigns and improve mobile app performance. The platform addresses critical needs in the realm of attribution, analytics, and monetization by delivering real-time insights into user acquisition channels and app performance metrics.

Key Functionalities:
- Attribution and Analytics: AdGyde provides in-depth tracking of user acquisition channels and measures the effectiveness of advertising campaigns, allowing marketers to refine their strategies based on real-time data.
- User Flow Tracking: The platform enables tracking of user flows within the app, providing insights into user behavior and engagement, which can be pivotal for improving user experience.
- Deferred and Deep Linking: These features aid in enhancing user experience by ensuring seamless transitions between content and marketing channels.
- Fraud Detection: AdGyde incorporates fraud detection mechanisms to protect clients from advertising fraud, ensuring a higher return on investment.
- Demographic Analysis: This feature provides insights into user demographics, helping marketers tailor their campaigns to target specific audiences effectively.

By leveraging these features, AdGyde empowers its clients with actionable insights that facilitate enhanced user experiences and maximize returns on advertising investments.